ClickIT: Students Drive Innovation in Digital Marketing

ClickIT is the name of a project that gathers a group of students from the Faculty of Information Technologies. The initiative results from the proactive engagement of students in the course of Marketing and stands out for its innovation, teamwork, and the application of theoretical knowledge in a digital environment.

The team members – Tarik, Bakir, Amar, Nedim, Naida, and Ajla – come from different cities across Bosnia and Herzegovina. They have collaborated to form a digital team and create a presence on social media platforms Instagram and Padlet, aiming to promote topics in digital marketing, current IT trends, student engagement, and daily life.

In just one month, their work has generated over 25,000 visits. With the mentorship of Prof. Dr. Veldin Ovcina, the team has completed projects with renowned IT companies and is planning new partnerships and educational campaigns for future activities.

Team member Naida emphasizes:

"Teamwork allowed me to apply the theoretical knowledge I gained during my studies to practice. Significantly, we can contribute to real IT projects while still in school."

The ClickIT initiative exemplifies the connection between academic knowledge and practical application, showing that with innovation, dedication, and quality mentorship, students can achieve significant results even during their academic education.