‘How to Build a Website - Optimized for Digital Marketing’

Students of the Faculty of Economics participated in a workshop on ‘How to Build a Website - Optimized for Digital Marketing’, where Irma Kajan, an expert in digital marketing and web design, shared her knowledge on Wednesday, February 12, 2025.

Students of the Faculty of Economics organized this workshop as part of their curricula for the subject of Marketing to apply their theoretical knowledge in real business environment.

During the workshop, students explored key aspects of web design and digital marketing. They learned how to build functional and visually appealing websites, create content tailored to target audiences, and apply optimization strategies to enhance online visibility and attract potential customers.

This educational event provided students with practical skills that complement their theoretical knowledge and prepare them for the modern business environment. The workshop also inspired young professionals to explore the vast opportunities in digital marketing and web design.

Irma Kajan discovered her passion for digital marketing while studying at the Faculty of Economics. She gained knowledge that helped her build a career in the industry. With the faculty's support and involvement in various projects, she advanced professionally and earned recognition in the field.